Our New Responsive Design Deliverable: The Style Prototype | Sparkbox

Our New Responsive Design Deliverable: The Style Prototype | Sparkbox.

In a nutshell, the goal of a Style Prototype is to allow a client to get a visual summary of a site’s proposed design direction without the time investment of creating multiple pages of Photoshop comps or fully developing HTML pages. A style prototype is a single HTML page which outlines site colors, typography, photographic style, button styles, rollovers, and other necessary elements to establish design direction. In a sense, it is a safety measure intended to avoid rehashing (or completely scrapping) site designs in which hours of time and budget have been invested.